Chen He

时间:2018-09-07浏览:885设置

Chen He

Assistant Professor



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Research Area

  

Quantitative Marketing,

Empirical Industrial Organization,

Applied Microeconomics


Personal Webpage

https://sites.google.com/site/chenhetilburghomepage/home


Contact Information

hechen@shanghaitech.edu.cn





Biography


2018/09-    Assistant Professor, ShanghaiTech University, China


2018/08     Ph.D. in Economics, Tilburg University, Netherlands


2014/08     Research Master in Economics,Tilburg University, Netherlands


2012/06     BSc in Economics (Cum Laude), Tilburg University, Netherlands



Selected Publications


1. “Optimizing Online Sales using Targeted Advertising”


2. “Advertising as a reminder: Evidence from the Dutch State Lottery”, with Tobias Klein (C.E.P.R. Discussion Paper 12948)


3. “Advertising Match Values and Viewership Demand” with Tobias Klein and Ittai Shacham




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